So, what’s this accidental marketing stuff?
You know that success does not happen by accident. You’ve always succeeded with a plan and a purpose (mind blown, right?)
During the Accidental Marketing Lunch & Learn, a rockstar panel of marketers was moderated by finance influencer Janet Galloway.
The panelists discussed the IMPACT Marketing Strategy
IDENTIFY & MEASURE: Determine the target audience for your service or product
PLAN: Develop a marketing strategy that will gain and retain customers
ATTRACT: Choose powerful, concise, and effective words to attract your target audience
CHOOSE: Select the most appropriate branding materials that will sell your product or service
TELL: Share your story, so it resonates with your audience creating a lasting impression
Dr. Michael Barbera | Clicksuasion Labs
Donna Ellis | Ellis Design Group
Diane McSweeney | Freelance Writer & Editor
Lisa Marella | Neptune Merch Powered by Proforma
John Vaughan | Story Focus Media
Janet Galloway | B&B Strategic Partners
RECORDED BY MUSIC BUSINESS GROUP: [email protected]