During this panel with a live studio audience at the University of North Carolina – Pembroke, four panelists discussed marketing, finance, measurement, and analytics and behavioral finance.
Suzanne Altobello, Caroline Glackin, Kim Adamof and Cyndi Fifield shared their thoughts on measuring the success of marketing campaigns, their views on Net Promoter Scores, and practical things leaders could do to improve their reach and increase conversions.
Michael Barbera moderated the panel from UNC-P’s Thomas Center for Innovation and Entrepreneurship.
Suzanne Altobello, University of North Carolina-Pembroke
Caroline Glackin, Fayetteville State University
Kim Adamof, Raleigh Inbound Marketing
Cyndi Fifield, Novae Design Group
Michael Barbera, Barbera Solutions | Consumer Experience Lab
About The Thomas Center for Entrepreneurship Incubator at the University of North Carolina – Pembroke
The Thomas Center for Entrepreneurship Incubator at the University of North Carolina helps startups and small business succeed so they can create jobs. To support this mission, the newly renovated facility located in downtown Pembroke has nine private incubator spaces, a variety of co-working spaces, a maker’s space, and an ideation lab. We offer a range of programs for entrepreneurs to improve their skills and build their network from One Million Cups and Startup Grind to workshops from the SBA and talks from local business men and women who have successfully started companies. We are thrilled to host Clicksuasion’s Nudge Pembroke Panel.